In his own words: Tim Cook

Apple’s philosophy versus market share preservation

The most important thing to Apple is to make the best products in the world that enrich customers’ lives. That’s our high order bit. That means that we aren’t interested in revenue for revenue’s sake. We can put the Apple brand on a lot of things and sell a lot more stuff, but that’s not what we’re here for. We want to make only the best products.

And so what does that mean for market share? I think we’ve had a great track record here on iPod, doing different products at different price points, and getting a reasonable share for doing that. I wouldn’t view those things as mutually exclusive as some might. But the high order bit is making a great product that enriches customers’ lives and so that’s what we’re focused on.

via In his own words: Tim Cook on Apple earnings and more | Macworld.

Cu alte cuvinte: linia iPhone se va diversifica anul asta. Ceea ce e o veste excelenta.

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