Daring Fireball: Apple and the Terrible, Horrible, No Good, Very Bad Drop in iPhone Sales

[…] with $10.5 billion in profit, Apple earned more in the quarter than Alphabet ($4.2B), Facebook ($1.5B), and Microsoft ($3.8B) combined.

[…] If sales don’t improve with the iPhone 7, I’ll be willing to believe we’ve reached “peak iPhone.” Until then, the only problem I see is that the iPhone 6 was too successful.

Source: Daring Fireball: Apple and the Terrible, Horrible, No Good, Very Bad Drop in iPhone Sales

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