With this risk-reversal option strategy you end up either buying AAPL at $80 if it trades under $80 in October, or at $100 if it trades over $100 in October, and you pay nothing upfront for it.
It’s a bet that iPhone 7 has a few tricks up its sleeve and the AAPL share price climbs back over $100.
The investment gives Apple, which has hired dozens of automotive experts over the past year, a sizeable stake in Uber Technologies Inc’s chief rival in China. Cook said in an interview that he sees opportunities for Apple and Didi Chuxing to collaborate in the future.
„We are making the investment for a number of strategic reasons, including a chance to learn more about certain segments of the China market,” he said. „Of course, we believe it will deliver a strong return for our invested capital over time as well.”
Apple is not spending $10 billion on R&D just to come up with new Watch bands, larger iPads, or a video streaming service. Instead, Apple is planning on something much bigger: a pivot into the automobile industry.
The combination of a slowing iPhone upgrade rate and declining number of growth catalysts for expanding the iPhone’s addressable market will make it very difficult for management to report unit sales growth going forward given its current strategy. In addition, the iPhone SE highlights how any strategy to fix some of these issues will likely end up jeopardizing iPhone ASP and margin trends.
Of course, Apple is still making dimes. Hundreds of billions of them each quarter, in fact. More than any other company on this planet, perhaps aside from Saudi Aramco. Or these days, maybe even more than Saudi Aramco.¹
The real issue, of course, is that Apple is no longer growing. But all the bluster and freaking out today ignores the very real and very obvious fact that this was always inevitable. It’s not only hard to grow forever, it’s impossible. And while that may sound like hyperbole, when you’re at the scale at which Apple currently operates, it’s not.
In the segments of the markets where Apple is focused, they’re running out of people to sell to. And the slowing of Moore’s Law is making yearly upgrades less of a sure thing. “Good enough” is becoming the new norm.
Source: Pray, The Sequel — 500ish Words
[…] with $10.5 billion in profit, Apple earned more in the quarter than Alphabet ($4.2B), Facebook ($1.5B), and Microsoft ($3.8B) combined.
[…] If sales don’t improve with the iPhone 7, I’ll be willing to believe we’ve reached “peak iPhone.” Until then, the only problem I see is that the iPhone 6 was too successful.